Performance Marketing Specialist
Posted by: ROHIT KATOCH
Experience required: 2 - 5 Years
Job Description
We are seeking a creative and data-driven Performance Marketing Specialist to plan, execute, and optimize digital marketing campaigns across Meta Ads, Google Ads, and YouTube Ads. The ideal candidate should have experience in campaign management, performance analysis, lead generation, conversion tracking, and ROI optimization.
Key Responsibilities
- Manage and optimize Meta Ads, Google Ads, and YouTube Ads campaigns
- Monitor and improve ROI, CTR, CPC, CPL, and conversions
- Conduct keyword research and audience targeting
- Create ad copies, creatives, and campaign strategies
- Analyze campaign performance using Google Analytics and Meta Ads Manager
- Perform A/B testing for creatives, audiences, and landing pages
- Collaborate with content, design, and development teams
- Generate weekly and monthly performance reports
- Stay updated with digital marketing trends and platform updates
Additional Requirements
- Meta Ads (Facebook & Instagram)
- Google Ads
- YouTube Ads
- Google Analytics
- Google Tag Manager (GTM)
- Meta Ads Manager
- Conversion Tracking
- Remarketing
- Audience Segmentation
- Campaign Optimization
- Lead Generation
- A/B Testing
Degree Specialization
- Graduated
English Level
Fluent
Gender Preference
No Preference
Role / Category
Performance Marketing Specialist
✨ Job Highlights
Job Role
Performance Marketing Specialist
Job Title
Performance Marketing Specialist
Work Location
Mohali, Zirakpur, Mohali, Punjab, India
Department
Digital Marketing
Role / Category
Performance Marketing Specialist
Employment Type
Full-Time
Shift
Day Shift
Pay Type
Salary
Min Salary
45k
Max Salary
50k
Quick apply with your profile
Company Information
Name: NATIONWIDE
Address: Mohali, Zirakpur, Mohali, Punjab, India